The Positive Review Playbook

Grow your business by mastering the art of customer feedback with The Positive Review Playbook. This concise, action‑oriented guide shows you how to collect more five‑star reviews, optimize your Google Maps, TripAdvisor and Trustpilot profiles for local SEO, and respond to every comment in a way that builds trust and drives bookings. You’ll discover why a 0.2‑star increase can mean tens of thousands in extra annual revenue, how to train your team to ask for reviews naturally, and proven email, SMS and in‑person campaigns that boost review rates from under 5 percent to over 25 percent. Learn the exact wording and timing you need to turn unhappy guests into loyal advocates, how to flag and remove unfair feedback, and why hiring the right reputation manager is as important as any marketing campaign. Whether you run a restaurant, hotel or service business, this playbook gives you practical scripts, templates and best practices to elevate your online reputation, outrank competitors and attract more customers.